Samjay Hub | Creative Graphic Designer | UX/UI designer | Printing Hub | Website Development I Mobile App Development I Digital Marketing Company & Computer Training Institute, Festac – Lagos, Nigeria

Digital Marketing involves setting up systems and the right tools to put your website in front of potential customers

You have a beautiful, functional and effective website, what’s next? Developing a website is just one part of the journey to digital success. If you have a website that no one knows about its useless. This is where digital marketing comes into play. Digital Marketing involves setting up systems and the right tools to put your website in front of potential customers, not only increasing traffic but also increase conversion rate.

Digital Marketing Strategy

A digital strategy should be a key priority for any organisation. It provides both direction and stability, which are essential for survival in today’s digital waters. The Prolanz Digitals team boasts a wealth of experience, with Google AdWords certified professionals, analytics experts and social media moguls, all waiting to help steer you in the right direction may leave you lost like a needle in a haystack.

Why?
The main reason for defining a strategy is to consider how to engage with the digital audience and to determine which platforms would best support this activity. This allows you to reach your target audience more effectively, using their preferred platforms. From social media to SEO, a good digital strategy will incorporate a variety of online engagement methods.

Our experienced team at Samjay Hub will undertake a comprehensive review of your brand and digital assets to ascertain your current position. Every organisation needs a clear idea of what it is they want to achieve online, in terms of reaching new customers or building relationships with existing ones.

Even if your organisation already has a strategy in place, it’s always a good idea to revisit and revise it, as change is the only constant when it comes to the online environment. Whether increased signups or sales, it’s important to have a clear objective before spending any money on online marketing. Whatever your objectives, we can produce a tailored strategy to meet your needs.

How?
Many organisations are either changing their plans of action to incorporate digital marketing or are boosting their existing strategies with digital advertising techniques. The four Ps in traditional marketing – Product, Price, Place and Promotion – are largely as relevant today as ever. Perhaps the least relevant is ‘Place,’ as today, products and services can be distributed, purchased and consumed almost immediately from anywhere.

Conversely, ‘Promotion’ seems almost made for the digital domain. Promotion is raising customer awareness of a product or brand, generating sales and creating brand loyalty. What better way to make waves than by plunging into today’s mass digital media?

When you begin to consider a digital marketing strategy, it forces you to think deeper about your target audience. Knowing who your customers are and what they want is essential. This understanding of who your target audience is and where they can be found enables you to adjust your online marketing messages accordingly and decide on the best digital channels to use.

By focusing on a specific audience, you will avoid wasting both time and budgets testing out different types of channels, directed at a general, diluted audience.

A digital marketing plan can also help to identify what makes your business unique. It’s important to exploit your individuality and use it to get your message across to the target audience through a variety of digital channels. An in-depth and detailed strategy can reveal new opportunities and expand your reach.

What?
It’s important to establish how much you are willing to spend to achieve a new inquiry or sale. From this starting point, the team at Samjay Hub can begin to plan a budget for your marketing spend that helps you to achieve your business goals.

Once a campaign is up and running, it’s important that it maintains momentum. From responding to feedback to replying to comments, it’s crucial to engage with your consumers across key platforms. A digital marketing campaign requires attention. Samjay Hub can help you manage your social media business accounts to ensure you retain the interest of your audience with current and captivating images and content.

It’s equally important to analyze results. Every campaign must be dissected to understand what worked. At Samjay Hub, our detailed strategies that include analytics, enable performance to be measured against a set of activities and key objectives. This analysis has a ripple effect and will go on to inform your digital marketing strategies in the future.

Three Steps to Create Your Digital Strategy
What Does Success Look Like to Your Business?
What are you looking to achieve from your online marketing activity? Whether it is leads, signups or sales, it is important to have a clear objective before spending any money on online marketing.
What Is Your Target Cost Per Acquisition?
How much are you willing to spend per new inquiry or sale? From here we can begin to plan a budget for your marketing spend to help you achieve your business goals.
Create A Digital Marketing Strategy Document
Our highly experienced team will devise a strategy to improve your online marketing performance. We will analyse the key channels that will provide success to your marketing efforts.

Our objective is planned and executed based on our clientele needs, business goals and available resources. These objectives may include;  

  • Increase targeted website traffic, 
  • Increase brand awareness, 
  • Drive sales, 
  • Increase social media followers & engagement, 
  • Increase online visibility, 
  • establish your company in local search, Paid advertising etc. 

Are You Missing Out on Opportunities on Social Media? Claim Your Free Strategy Session & Make Your Social Media Work for You!

1. What Does Success Look Like To Your Business?
What are you looking to achieve from your online marketing activity? Whether it is leads, signups or sales, it is important to have a clear objective before spending any money on online marketing.

2. What Is Your Target Cost Per Acquisition?
How much are you willing to spend per new inquiry or sale? From here we can begin to plan a budget for your marketing spend to help you achieve your business goals.

3. Create A Digital Marketing Strategy Document
Our highly experienced team will devise a strategy to improve your online marketing performance. We will analyse the key channels that will provide success to your marketing efforts.

Take Advantage of a Free Strategy Session

Social Media

Engagement Is The Key To Social Media Success

Since its introduction, social media has dramatically changed the way we interact with each other. Businesses have had to develop and change to be able to interact with consumers, and even other businesses.

Social media management has become one of the most important tools in the marketing toolkit, and it should be one of your most important too. But with so many types of social media channels available to you and your brand, it can be difficult to know where to begin.

Engaging with your fans and customers, providing a personal response, and encouraging conversation can add huge value to your brand, whilst helping build trust in new business.

Evolving rapidly over the past 5 years, social media is dominated by media in the form of images and video. Key platforms such as Facebook, Twitter, Instagram and Snapchat require good quality images to capture the interest of your audience.

When it comes to social media, creating engaging content that reflects your brand will help generate lasting relationships.

 

At the start of 2020 the world population stood at 7.8 billion, over 3.5 billion of those were active social media users.

Engaging with your fans and customers, providing a personal response, and encouraging conversation can add huge value to your brand, whilst helping build trust in new business.

Evolving rapidly over the past 5 years, social media is dominated by media in the form of images and video. Key platforms such as Facebook, Twitter, Instagram and Snapchat require good quality images to capture the interest of your audience.

When it comes to social media, creating engaging content that reflects your brand will help generate lasting relationships.

Social Media Paid Advertising

Paid Social Media can be a really great way to reach new audiences, whether it be through promoted or sponsored posts. You can use promoted posts to send targeted traffic to your profile pages or straight through to your website. You can use paid social to increase brand visibility, generate awareness or even sell products.

We’re expects in all paid ads, so chat to us about how to get your business in front of the right audience.

Social Media Management

Social Media Management is an excellent way to have a complete service taken off your hands and run by an external agency. Having your social channels run by Samjay Hub means implementing a full strategy with agreed-upon goals and targets. All content is gathered from both parties to make sure full transparency is assured, ensuring you are happy with what is being said on your business’s social media.

Influencer Marketing

Social Influencing will soon become one of the most important aspects of all marketing, due to the rise of social media and people trusting individuals over brands more and more. Influencer marketing can be a great direction no matter what industry your business sits in. Using authentic content and sharing it on social media is a great way to generate brand awareness, motivate buying intention and drive traffic.

Social Media Audits

Do you think your social media channels are running well but could be better? At Samjay Hub we can execute very detailed reports on what you are doing well and what you could improve on. We look at all aspects of your social media and assess how you can start to use your social media purposefully. Talk to us to find out more!

54% of social browsers use social media to research products

Measuring Success

At Samjay Hub, we live for success so it’s important for us to be able to measure it in accordance with what you require and aligned with your business objectives. Whether this is organic engagement, lead generation, website traffic or follower growth – we make sure that we measure the success correctly.

We provide custom, personalised PDF reports every month, so you can see the success grow month on month. Our reports are easy to understand, together with regular communication and monthly reviews with your account manager, we guarantee complete transparency. This ensures your campaign is focused on your chosen KPIs while also helping you to feel closer to the work we completes.

social media management pricing

Bespoke Solutions

Every organisation is different. This is why we create a bespoke package that is right for you. We don’t offer prices for set service packages, instead, we’ll formulate the best solution for your requirements.

This way you’re not paying for unnecessary services, only what is right for your business, saving you money while maximising your budget.

Always By Your Side

Your dedicated account manager will work with you to create a successful strategy that works for your business. Your account manager takes a hands-on role in completing the work, with the assistance of an appointed client support contact to implement your campaign.

This way you can rest assured that there is always someone on hand who knows your campaign inside out, ensuring clear communication and agility at all times.

Could you be Generating More Revenue From Social Media? Have a Free Strategy Session with us!

Search Engine Optimization

Be found easily on search engines. Gain more visitors and leads to your website through effective Search Engine Optimization.

Paid Digital Marketing (PPC)

Increase relevant traffic to your website through effective, paid advertising. We help businesses improve ROI, increase visibility, and reduce wastage through effective paid digital marketing

E-mail Marketing

This is the most underrated aspect of digital marketing but when done right, it leads to profitable returns. 4.3 billion of the world’s population use email which makes it the most powerful tool for content distribution.

Researches over the years have proven that email marketing still has a competitive edge over most social media platforms. The return on investment is significantly higher if the appropriate email marketing tools are utilized properly and to its full potential. Reach out to existing customers and new markets via effective email marketing

Why Choose Samjay Hub?

Dedicated Account Manager

Client Support - 2nd Point of Contact

Bespoke Pricing

Custom Built Packages

Audience & Engagement Growth

Lead Generation

Strategy Creation & Development

Insights, Benchmarks & Trends

Content Creation & Distribution

Social Media Management

Performance Measurement

Monthly Reporting

Samjay Hub  has been working with brands since 2008, producing successful social media strategies and managing clients’ accounts on their behalf. We are able to produce excellent results due to a forward-thinking strategy that covers the next three months, as well as reacting to breaking and relevant news.

Social media is an always-on platform and customers demand that it is used for a variety of reasons – customer service, business updates, industry related news, humour and much more.

At Samjay Hub we provide a strategic approach to your social media, as this is essential. We develop content that resonates with your audience, researching and creating content calendars with relevant posts to make sure we are posting the right content to your audience.

We join in conversations around trending stories to show leadership and build a much stronger connection between you and your consumers.

Talk to us today about your business and discover how our social media management services can take your business to the next level